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The Blog

Archive for August, 2007

Using custom photography in design

Monday, August 6th, 2007
   
newslettersm_cooking2.gif Almost all graphic design uses some form of photography to a greater or lesser degree. A great photo can make a very successful graphic piece. Images can be obtained from “stock” photo sellers, which offer a wide range of image choice. However, this route does not always produce just the right photo the designer or client is looking for. (more…)

Now you’re cooking

Sunday, August 5th, 2007
   
newslettersm_cooking.gif The Charlottesville Cooking School is a great example of some of our custom photography in action. The owner came to us looking to bring vibrancy and color to her new business suite. A great benefit of in-house photography is being able to have the client interact with us in the creation of their images. We used the owner’s own cutting board and the vegetables were actually sliced by her! The motif of the business name burnt into the wood was carried through the suite, from business card to letterhead. View more.

JessicaThayer.com website relaunch

Friday, August 3rd, 2007

A consultant for highly sensitive people, Jessica Thayer needed to have her website updated and refreshed. We went through everything from images to code with a fine-tooth comb. Search engine optimization, menu structure, content, colors—all were addressed, giving Jessica the very best web presence possible.