David Robinson is the Creative Director and the founding partner of Birch Studio. He earned a BS in Architecture from the University of Maryland. David applies the principles of architecture to the design practice: understanding and shaping users' experience, creating work with specific goals for specific people and leveraging the mediums and materials.

David enjoys developing brands and concepts and helping Birch Studio staff to explore more potential. Vision and empathy are his main tools to understand the motivation of clients and end users. David loves the Big Picture and translating its richness into interfaces, workflows and business processes. Under his artistic direction, Birch Studio has received awards and accolades from the Central Virginia American Marketing Association in both print and web design.

In 1996, David also co-founded The Healthy Living Directory to fill the need for information in the local natural health community. In 2006, he launched a multi-city, web-based extension of the directory called East Birch. In another entrepreneurial sprint, David founded the non-profit trade group, The Communication Arts Guild, to build relationships between commercial artists and increase the value that these artists bring to the business community. He was Director for two years.

David served as Treasurer and Web Chair for his homeowners association and started the neighborhood down a greener path by initiating a common grounds committee whose principles include area ecology.

Growing up just outside Baltimore city, he now happily spends all of his spare time outdoors with his wife, son, dog and two cats while humming Crosby, Stills and Nash tunes.

Super Power: an oddly acute sense of smell

Jenny has served as Business Manager since the inception of Birch Studio. She is the front line of client engagement – starting relationships and opening doors. Her ability to ask preemptive questions in client interviews helps insure that all needs and goals are stated and met.

She handles all things related to running the business and manages the financials with a constant eye on the efficiency of the business as an organization. Jenny serves as Publisher of The Healthy Living Directory, Birch Studio's publishing arm, which she co-created in 1996. In this role, she manages the annual direct mail and advertising campaigns as well as the sales and publishing duties.

Some of Jenny's past community work has been Vice Chair of the Albemarle County Democratic Party, District Chair of Scottsville as well as Precinct Chair for Cale. She has worked to mobilize voters through get-out-the-vote efforts and canvassing along with organizing the yearly barbecue and auction fundraiser. She has also served as Vice President of External Affairs for the Charlottesville Chapter of the National Organization for Women.

Jenny spent her formative years in Colonial Williamsburg and moved to Charlottesville in 1993. She enjoys building long-term relationships and stretching her capabilities.

Favorite Things: 60 degrees and Coke flavored gummy bears